Welcome to SPJ.
SPJ celebrates you with jewelry that redefines luxury—designed for real life, made for women who do it all and deserve it all.
OUT STORY
Santipriya Jewellers began its journey on Akshaya Tritiya in the year 2000, a day that is considered highly auspicious in the jewellery tradition of India. Starting on such a holy occasion gave our venture a blessed beginning, and since then, we have grown steadily with the love and trust of our customers. For over 25 years, we have believed that jewellery is not just about gold, silver, or precious stones—it is about the emotions and memories they carry. Every piece we offer is crafted with care, reflecting purity, tradition, and timeless beauty. What makes us truly proud is the bond we share with our customers. From our very first day, we have valued every person who walked into our store as part of our extended family. Their trust has been our greatest asset, and their happiness our true reward. At Santipriya Jewellers, every customer is precious, and every occasion deserves to shine. We continue our journey with the same dedication, offering jewellery that blends tradition with elegance, and turning life’s special moments into lasting treasures.
OUT WORK
At Santipriya Jewellers, we believe that jewellery is more than just an ornament – it’s a symbol of love, trust, and timeless beauty. Our work is driven by a commitment to quality and craftsmanship, ensuring that every piece we create reflects elegance and perfection. We take pride in understanding our customers’ needs and delivering jewellery that resonates with their style and emotions. From traditional designs to modern creations, each order is handled with care and delivered on time, because we value our customers’ trust above all. Customer happiness is at the heart of everything we do. It inspires us to constantly refine our designs, uphold the highest standards of purity, and provide an experience that is as precious as the jewellery we craft. At Santipriya Jewellers, your joy is our true achievement.
OUT GOAL
At Santipriya Jewellers, our goal is to bring modern style and timeless craftsmanship together in every piece of jewellery we create. We believe that gold and silver are more than just metals — they are expressions of individuality, elegance, and celebration. Our mission is to make jewellery shopping effortless and enjoyable by offering contemporary, stylish designs that complement every occasion and personality. From sleek everyday wear to statement pieces for special moments, we strive to redefine how people experience fine jewellery. With innovation, quality, and customer satisfaction at the heart of everything we do, Santipriya Jewellers continues to shine as a trusted destination for those who appreciate beauty with meaning.
The Legacy of Kolkata Jewelry
A Heritage of Craft, Culture & Royal Elegance Kolkata, the cultural heart of Bengal, is not only known for its literature, art, and festivals—but also for its timeless jewellery tradition. The history of Kolkata jewellery is a beautiful blend of Bengali craftsmanship, colonial influence, temple traditions, and royal patronage. Every piece made in Kolkata carries a story—of devotion, celebration, and the unmatched skill of Bengali karigars who have preserved centuries-old techniques with pride. The Birth of a Craft Tradition The roots of Bengali jewellery go back to ancient Bengal, where gold was not only a symbol of wealth but a part of daily life and rituals. From the early kingdoms of Bengal to the period of Nawabs, goldsmiths were respected artists who designed exquisite ornaments for queens, brides, and deities. Even today, families in Bengal treasure heirloom jewellery passed down through generations—proof of its emotional and cultural value. The Rise of Kolkata as India’s Gold Jewellery Hub When Kolkata became the capital of British India (till 1911), it grew into a major trade centre for gold, gemstones, and handcrafted ornaments. Bengali artisans were already masters of fine gold work, and the growing demand turned the city into a jewellery powerhouse. Kolkata soon became famous for lightweight, high-karat gold jewellery—especially 22K and 24K pieces known for their purity and elegance. Designs like filigree, naksha, meenakari, and paan bala were perfected here, making Kolkata jewellery recognizable across the country. Jewellery in Bengali Weddings & Festivals In Bengal, jewellery is not just fashion—it is part of identity and blessings. A Bengali bride is adorned with paati haar, tikli, kaan pasha, chur, nath, and matha patti, all made in traditional Kolkata styles. Festivals like Durga Puja, Kali Puja, Poila Boishakh, and Jamai Shashti are incomplete without gifting and buying gold—believed to bring Lakshmi, the goddess of wealth, into the home. Modern Kolkata: Tradition Meets Trend Today, Kolkata jewellers continue to lead India with handcrafted gold, lightweight daily wear, fusion bridal sets, diamond jewellery, and custom-made designs. Even with modern trends, the heart of Kolkata jewellery remains the same—pure gold, artisanal skill, and timeless elegance.
